MAINTAIN AND GROW
Blue Social significantly improved Lotus Cars’ social media presence. Transforming it from next to nothing, to an industry-leading social platform for all car lovers alike to share and enjoy.
The main aim of Lotus was to maintain and grow their social accounts. There was previously no consistency in posting, which resulted in a huge lack of engagement from their target audience. We switched this up by utilising the jaw-dropping cars and their wow-factor.
sustainable social
- Building a sustainable social presence on Facebook and Instagram
- Have industry-leading social platforms
- Create engaging content
Creating visual content using footage from the Lotus factory, their cars, the process, the parts and more. Just to give fans an inside view of what it takes to make one of their cars from scratch.