Category Archives: Influence marketing

Micro-influencer marketing becoming mainstream – why?

The rise of social media platforms has helped marketing experts to refine their understanding of how to effectively target audiences and communicate core brand messaging in ways consumers are most receptive to. Social media has also provided a space for online influencers to grow an engaged audience, which can be hugely valuable to businesses aiming […]

Back to Working from Home in Lockdown 2.0

As England heads into a second lockdown, it’s absolutely essential that your business has a strong presence online and you’re using social media. Social Media has proven its credibility as a leading marketing resource throughout 2020. Let’s explore your options. TikTok is accessible for brands with the use of not just one avenue but three: […]

Influencer Marketing Trends to Look Out for in 2020

Influencer Marketing

Online influencers are an essential tool for getting your brand noticed and how they operate can change in a very fast paced environment. Individuals who endorse products online and influencer marketing companies in London are looking at new ways of marketing and exercising their influences if they are to be effective in 2020. So what […]